What actually drives CTR and engagement across 10+ industries

Benchmarks from interactive campaigns run by teams like yours - with examples you can take into DV360 / TTD / DSP of your choice.

Top-performing ad formats (carousel, drag to reveal...) by vertical

Real campaign examples across 10+ industries

Creative & pitch toolkit you can reuse with clients or stakeholders

Design principles behind high-performing interactive ads

28 pages of FREE materials

DOWNLOAD THE FREE REPORT

Real Performance Benchmarks

Data from creatives that had minimum of 100,000 impressions served

Industries Included in the Report:

Business & Finance,

Shopping & eCommerce,

Technology & Computing,

Food & Drink, Travel & 6 Others

Top Layouts for Each Vertical

See which formats deliver the strongest CTR & engagement - and why they work.

Practical Takeaways

Simple takeaways to sharpen strategy, improve creative choices, and drive better outcomes.

Explore Real Creative Examples

Preview real interactive creatives used in successful campaigns, supported by examples that illustrate their performance strengths:

Business & Finance

Real examples showing how mobile creatives influence consideration and conversion.

Food & Drink

Examples that reveal what makes users stop, explore, and engage with food and drink ads.

Travel

Campaigns that show how mobile interaction supports discovery and trip planning.

Sneak Peek to the Report:

Performance Marketers

Get benchmarks and data-driven insights to optimize campaigns and prove ROI

Brand/Strategy Teams

Discover layout ideas and storytelling frameworks that resonate by vertical

Creatives (Art/Copy)

Access pitch angles and execution tips for interactive formats

In-House Marketing

Learn reusable templates and workflows for faster, better campaigns